Personal brand

Designing calm, useful digital products that ship.

I help turn ideas into mobile and web experiences that feel simple, fast, and human. Focused on clarity, performance, and details that make products memorable.

14+ years Building products
Teams Large & distributed
AI + automation Practical, no fluff
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Featured

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Live exchange tracking for Argentina with a clean, glanceable UI.

Project Showcase

Work-in-progress products focused on clarity, utility, and polish.

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WIP · iOS · Finance

Currency exchange rates in one glance, designed for speed and trust. Minimal UI, maximum context.

Product iOS Branding
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MT

Musician's Toolkit

WIP · Creator tools

A focused set of tools for practicing, tracking, and performing. Built to stay out of your way while you play.

Concept Mobile Workflow
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W2W

What2Wear

WIP · Lifestyle

Daily outfit decisions made simple. Smart recommendations based on weather, calendar, and mood.

AI assist Mobile Product strategy
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About

I have spent over 14 years creating and scaling digital products that work in the real world. I have worked with large and distributed teams, improving user experiences, reducing technical costs, and making sure things ship on time with meaning.

I move comfortably between technology, product, and business. I care less about theory and more about making good decisions, simplifying complexity, and turning ideas into concrete results. I work a lot with automation and applied AI in a practical way, without fireworks.

I enjoy building strong teams, helping people grow, and solving hard problems with calm, good judgment, and a focus on impact.

Focus areas

  • Decision-making that balances product, tech, and business
  • Automation and applied AI for real outcomes
  • Building strong teams and shipping with clarity

Let’s build something with intent.

Tell me about your idea or request a private walkthrough of current work.

DM on LinkedIn